We heat coats and it heats you
Ukrainian brand We Heat is a brand of author's products in limited quantities which is based on the production of durable exclusive things and the formation of a smart closet.
Our mission is to inspire women and emphasize their
independence and self-confidence.
We want every woman with our clothes to stand out and be remembered,
as well as to feel comfortable and easy.
Nowadays Slow Fashion is vital, as it is much more advantageous to buy high-quality and eco-friendly clothes, which will serve more than one year in the closet.
Therefore, all our models are handmade in a few copies of stock fabrics from famous brands. These fabrics remain in factories in limited quantities, so we not only care about the environment but also create limited-edition products.
Natural materials, thought-out silhouettes, modern design and the ability to easily combine products will help you always stay in the spotlight and feel stylish in any situation.
A key offer of the brand We Heat is individual tailoring to your measurements from the fabric that is available in the desired colour and silhouette.
We Heat stands for waste-free production, so we also tailor outerwear for your pets from leftover fabrics.
All clothing brand We Heat is created in our own sewing shop in Odessa.
Most of our collections are limited editions, which makes them even more unique.
Since the outbreak of war in Ukraine, the brand was forced to relocate to Estonia, where at this point almost all products of the brand We Heat are represented.
We continue to work on new collections to keep you warm during this difficult time.
My love for clothes started with modelling.
After trying on many things, and touching different fabrics of famous and lesser-known brands, I wanted to create something of my own.
I realized that I could transform what I love most in my closet - the coat. It's a piece of outerwear I have always been passionate about.
Coats from my collections can be worn by my daughters, who are in their 20s and 30s, as well as me, and I am 58.
At this age, I decided to start from scratch, with only the desire to create and give incredible emotions to the best, the most beautiful women.
Truly yours,
Iren Maslova